Bharat Entrepreneurs

Sulajja Firodia Motwani, Joint Managing Director of Kinetic Engineering Ltd is  performing exceedingly well with bold business moves.She is also a Director of Kinetic Motor Company Limited and Kinetic Marketing Services Limited.Due to her outstanding business strategies  she  received numerous awards. She is the person who is responsible to the successful  transformation of Kinetic Group from a niche moped manufacturer into a manufacturer offering a complete range of two wheelers - from mopeds, scooters to motorcycles and in expanding the group’s operations to new businesses. 

SOME OF HER ACHIEVEMENTS:

• Sulajja has won the Young Super Achiever Award by Business Today for year 2003 .
• India Today a leading magazine presented her the title of business “Face of the Millennium”
• Sulajja in the same year 2003 has won the 2003 award for excellence as a top woman CEO from the Institute of Marketing and Management.
• She was presented with the Society Young Achiever’s Award for Business in the year 2002.
• she was chosen as the “Global Leader of Tomorrow” by the World Economic Forum in the year 2002.

• Sulajja was placed among the top 25 business leaders of the next century in a poll of industrialists conducted by Fortune India.

Prior To These Achievements:

             Before joining Kinetic Company, Sulajja worked in India in settling the operations for a period of 4 years with a reputed investment analytics company, BARRA International, based in California.Sulajja  stood as Maharashtra state topper for HSC examinations, andcompleted her undergraduation  with  2nd rank in Pune University.Later she went to USA and completed her MBA from Carnegie Mellon University at Pittsburgh. Read More »

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                       “Capitalize on the opportunities and make the best out of it“. This is the tarak mantra that an entrepreneur should follow. If you are an entrepreneur, it starts with your ability to recognize opportunities. Next you will need research skills to figure out whether you have uncovered a viable oppurtunity as well as the ability to create an innovative idea. Once you are all fired up with your idea, you will need to communicate your vision to prospective partners and investors.

For example consider the case of HDFC(Housing Developing Finance Corporation), the first indian company which aimed at providing shelter to every Indian. HDFC was incorporated in 1977, started with primary object of meeting a social need: That of promoting home ownership by providing long term finance to house holds for their housing needs. Its founder H.T.Parekh, had boundless enthusiasm for introducing personal loans for households in india with a firm belief that, if managed well, this would certainly succeed. In less than three decades, HDFC has grown to a multi-product financial conglomerate with banking, insurance, asset management, securities, real estate services added onto it core business of housing finance in addition to being india’s largest housing finance company.
                 

Here we can observe his enthusiasm, positive approach and creative thinking.
Take the life of “Dhirubhai Ambani”. He started his journey from a mere petrol pump attendent to finally creating the first private Indian fortune 500 company. He was the son of an ordinary school master in rural gujarat. A school drop-out, his first income was earned when he was still a child, selling snacks to pilgrims. A job with an Indian trading company took him to Aden and he moved on from there to work for Shell, as a petrol pump attendent. When he returned to india in 1957 Polyster has just been invented, and Ambani believed it represented the future of indian textile business. His foresight was right! His investment of rupees 15,000 to set up a trading house paid off quickly and by mid 1960’s he was the largest polyster trader in the country.
Here we can see the innovative approach, visualizing skills which made him to reach such great heights.

 One important question you have to ask yourself before starting up or to work entrepreneurially is “Where do you see yourself ?” Will it be contract work, own business, software solutions , intrapreneurship, freelance services etc., you take your pick and make it work.
          

 Virtually anyone can be entrepreneurial by pushing creative limits ,trying innovative approaches to work situations and welcoming problems as oppurtunities.For entrepreneurs their marketing plan is as important as their financial plan. You have to develop team building skills as you won’t be able to do it all yourself. You will need some team building skills to assemble the best help you can find.

Popularity: 18%