1800-GOT-JUNK? How Brian Scudamore made it big
Post by: kartik on October 4th, 2008 | File Under case studies 
The fundamental axiom for success in any business endeavor is the mantra, ” Find a need and Fill it!”. This was exactly what Brian Scudamore did. In countries like Canada and the United States where labor is hard to find, it becomes cumbersome to remove all the junk that gets accumulated in the house over a span of years. And this is where Brian Scudamore stepped in. He wanted to make money removing JUNK!
In 1989, while Brian was a student in the University of British Columbia in Canada, he started with just one truck the junk hauling business named the Rubbish Boys. He started this as a means to pay his way through the college. Half way through the college, he decided to call it quits and focus soley on his junk hauling business. His father who was a liver transplant surgeon wasn’t particularly impressed with Brian’s career choice. But Brian trusted his guts and that proved to be correct.
After continuing this way for the next few years, Brian wanted to grow his business through out cities in Canada and also throughout the United States. The solution to him seemed to start a franchise and so he started franchising his business. In 1998 the company’s operating name was changed to 1800-GOT-JUNK? This easy to remember brandable name soon generated profits for his company.
In fact, 1800-GOT-JUNK? is one of the fastest growing franchises and it was also named the best employer in Canada. Brian was featured in Oprah Winfrey Show and is currently a well respected entrepreneur in the media as well as the business community. He frequently tours and lectures to students of business school giving advice on how to run a successful business.
Scudamore was named entrepreneur of year by IFA International Franchise Association 2008. At present there are well over 200 franchises throughout the US and Canada.
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Can you imagine a man with absolutely no money whatsoever going on to establish an empire worth over $525 million?
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